Removing flavour enhancers without compromising taste

Today many consumers set value on a balanced diet and object to the inclusion of artificial flavour enhancers such as Monosodium Glutamate (MSG) in their food.

For this reason, since 2007, we have reduced the amount of artificial flavour enhancers used in our products by 40%, without compromising on the delicious taste experience.

By the end of 2012 we have pledged to manufacture all of our products without any artificial flavour enhancers.